I am a Creative Director specializing in brand systems, packaging, and digital experiences, with a strong focus and deep experience in the retail food industry. For more than 11 years, I have led creative teams and managed end to end execution across print, web, e-commerce, and retail environments. I am well versed in FDA compliance, regulatory requirements, and food packaging design, ensuring that creative solutions meet both brand and legal standards.

I thrive at the intersection of design and business, turning complex problems into clear, effective visual systems that drive growth and perform at scale.

Outside of work, I am deeply invested in fitness and personal growth, training regularly and Olympic weightlifting. I enjoy hands-on creative and technical projects, from design experimentation to building and problem-solving at home. Family is central to my life, and I value spending time with my wife and two children, whether that means staying active together, working on projects, or simply being present. These interests shape how I approach my work with discipline, curiosity, and balance.